Participants shall not solicit a listing on property filed with the Service unless such solicitation is consistent with Article 16 of the REALTORSÒ Code of Ethics, its Standards of Practice, and its Case Interpretations. (M)
This section
is to be construed in a manner consistent with Article 16 of the Code of Ethics
and particularly Standard of Practice 16-4. This section is intended to encourage
sellers to permit their properties to be entered into the Service by protecting
them from being solicited, prior to expiration of the listing, by brokers and
salespersons seeking the listing upon its expiration.
Without such protection, a seller could receive hundreds of calls, communications, and visits from brokers and salespersons who have been made aware through the Service of the date the listing will expire and desire to substitute themselves for the present broker.
This section is also intended to encourage brokers to participate in the Service by assuring them that other participants will not attempt to persuade the seller to breach the listing agreement or to interfere with their attempts to market the property. Absent the protection afforded by this section, listing brokers would be most reluctant to generally disclose the identity of the seller or the availability of the property to other brokers.
This section does not preclude solicitation of
listings under the circumstances otherwise recognized by the Standards of
Practice related to Article 16 of the Code of Ethics. (M)