Internet Data Exchange” or “IDX”
affords MLS Participants theability to authorize limited electronic
display and delivery of their listings by other participantsvia the
following authorized mediums under the Participant’s control: websites,
mobile apps, and audio devices. As used throughout these rules,
“display” includes “delivery” of such listings, subject to the
requirements of these Rules.
is the current aggregate compilation of all active listings of all IDX
Participants except those listings where the seller or listing broker
has opted out of Internet publication by so indicating on the listing
contract or the MLS system. The listing broker must indicate “N” to the “Advertising by Other Firm Websites?” prompt during MLS data entry to exclude a listing. Additionally, “IDX2”contains twelve (12) months of sold listing.
“Affiliated Subscribers” about a given Participant, are those non-principal licensees affiliated with Participant’s office.
display of another Participant’s listing may not include any contact
information or branding of the IDX Participant who owns the web site,
any of its Affiliated Subscribers, or any third party in the body of the
listing. The body is defined as the rectangular space the borders of
which are delimited by the utmost extent in each direction of the
listing text and photo data. The display must show the actual status,
i.e., Active, Active Due Diligence, Active SS Contract, etc.
the Participant displays the listings of other IDX Participants in
“one-line,” “brief,” or “thumbnail” formats, it must be possible for the
consumer to reach a detailed display of the listing from the thumbnail
display of listing records may be sorted so that listings of the IDX
Participant on whose web site they are displayed appear first.
display of another Participant’s listing must bear the Service’s
approved IDX icon immediately adjacent to the property information.
Every detailed display of another Participant’s listing must bear the
listing broker Participant’s firm name. Each of these required items
must be in a reasonably prominent location, in a reasonably visible and
legible type face and color to a site visitor, e.g., no tiny text or
gray text on gray background. Text must appear in a type size equal to
the median size used for listing data on the page.
IDX site that does the following shall disable or discontinue either or
both of those features as to the seller’s listing at the request of the
seller. The listing broker or agent shall communicate to the MLS that
the seller has elected to have one or both features disabled or
discontinued on all Participants’ websites. Except for the foregoing and
subject to paragraph (f), a Participant’s IDX site may communicate the
Participant’s professional judgment concerning any listing. Nothing
shall prevent an IDX site from notifying its customers that a feature
has been disabled at the request of the seller. (Adopted 11/09)
third-parties to write comments or reviews about listings or displays a
hyperlink to such comments or reviews in immediate conjunction with
an automated estimate of the market value of the listing (or hyperlink
to such estimate) in immediate conjunction with the listing,
IDX display controlled by a participant must clearly identify the name
of the brokerage firm under which they operate in a readily visible
color and typeface. For purposes of the IDX policy and these rules,
“control” means the ability to add, delete, modify and update
information as required by the IDX policy and MLS rules.
shall maintain a means (e.g., e-mail address, telephone number) to
receive comments about the accuracy of any data or information that is
added by or on behalf of the Participant beyond that supplied by the MLS
and that relates to a specific property. Participants shall correct or
remove any false data or information relating to a specific property
upon receipt of a communication from the listing broker or listing agent
for the property explaining why the data or information is false.
However, Participants shall not be obligated to remove or correct any
data or information that simply reflects good faith opinion, advice, or
professional judgment. (Adopted 11/09)
Participants are advised to review NC Real Estate Commission articles
and rules on advertising to ensure compliance with state law.